AI-powered martech releases and news: Dec. 21
Good news if you are running very late on dealing with holiday cards like I am. AI is here to help! Digital United has launched...
The 5 best practices of digital asset management
In the world of digital asset management (DAM), there’s a general set of best practices recommended for both set-up and ongoing maintenance of a DAM...
Celebrity influencers are a turnoff for some consumers
Influencer marketing is booming across social channels, with the value of the industry expected to surpass $20 billion in 2023 and over 80% of marketers...
6 marketing books to read in 2024
One of the joys of living in a place where the winters tend to be long and dark is the time it allows for reading....
Marketing giant ‘admits it listens to your conversations to sell targeted ads’
Leading U.S. marketing company Cox Media Group (CMG) has reportedly admitted to monitoring conversations for targeted advertising. Working with renowned brands like CBS, Fox News...
The 5 key pillars of AIOps in marketing
The secret to launching an operations framework to drive AI-enablement within your organization is not so secret. So much of what enables effective AI operations...
How to build a CDP use case by Tealium
In the ever-evolving landscape of marketing, the use of customer data has become more critical than ever before. Customer data platforms (CDPs) have emerged as a...